TRE Event Marketing Partner: Building Buzz and Driving Full-House Attendance
For over four years, Urbanacle has been the trusted digital marketing partner of a Nanyuki-based event marketer specializing in real estate, agribusiness, government engagement, and professional networking.
We have supported their quarterly trade and SME breakfasts and annual expos by driving awareness, promoting event partners, and recruiting exhibitors, sponsors, and participants, including attendees for the property tours organized alongside each expo.
Our role has spanned the full digital marketing spectrum:
Conducting interviews and producing customized promotional content to highlight partner value propositions.
Managing event countdown campaigns and digital engagement strategies.
Representing the organizer in media interviews and helping with live event coverage.
Thanks to this integrated marketing approach, every event we’ve promoted has sold out within one month (50-100 exhibitors), consistently attracting participants from over 34 different sectors.
Pharmaceutical Product Marketing: Nationwide Awareness for a Children’s Health Supplement
Urbanacle spearheaded the digital rollout of a new baby supplement designed for children aged 6 months to 12 years. Our goal was to build trust, awareness, and adoption among parents navigating concerns around safety, product unfamiliarity, and efficacy.
Through strategic storytelling, influencer collaboration, and targeted engagement, we built and managed a community of over 10,000 parents across Facebook, Instagram, TikTok, and YouTube, transforming curiosity into confident product adoption.
We also designed and executed a nationwide digital campaign that reached parents in 220 towns across 43 counties, amplifying brand visibility and driving nationwide pharmacy distribution, all within the first year of launch.
