Top digital marketing companies in Kenya
Digital marketing has become an essential aspect of business in Kenya as more and more companies seek to increase their online presence and reach a wider audience. With the rise of social media platforms, search engines, and...
Benefits of great creatives for your digital marketing campaigns
As you’re probably aware, digital marketing has become a crucial part of any marketing strategy in today’s world. And with so much competition out there, it’s important to stand out from the crowd. Great...
How to fight spam on your website
Spam is a common problem that website owners face. It can come in the form of unwanted comments, fake registrations, and even phishing attempts. Not only is spam annoying, but it can also harm your website’s reputation and...
What is domain authority and how does it affect my Google ranking?
How Domain Authority affects SEO
When it comes to search engine ranking, all pages are not the same. Some websites rank higher than others in the search engine results page (SERP). Those pages that rank on page one of Google are considered stronger than the rest. Domain...
BENEFITS OF LONG TAIL KEYWORDS
WHAT IS A LONG TAIL KEYWORD?
Long tail keywords are keywords that contain three or more words. One of those words is a head keyword while the rest of the words are either demographic attributes of the target audience or product attributes.
For instance, if you are in the...